Press Release (ePRNews.com) - IRVINE, Calif. - Mar 05, 2020 - Save the date: the planner collection of your dreams is coming March 30. Blue Sky, the #1 Dated Products brand*, and beloved bridal sleepwear label Plum Pretty Sugar are smitten to announce their new collection of planners, calendars, and planning accessories, debuting for the 2020-2021 academic year. Retailing exclusively at Staples stores across the country and on staples.com, this lively collection marries Plum Pretty Sugar’s distinctly feminine style with Blue Sky’s thoughtful approach to the design and manufacturing of dated goods, bringing to life an effortlessly beautiful approach to daily planning. Crafted with eco-friendly 50% post-consumer waste (PCW) paper and soy-based ink, this line is carefully constructed with values important to both brands. It’s safe to call this a match made in planner heaven.
“We’re honored to partner with Blue Sky to introduce our new collection of planners, calendars and accessories featuring our Plum Pretty Sugar prints. Our goal is to surround clients with beautiful, high-quality products that can be enjoyed in their daily lives and our new Plum Pretty Sugar planners and accessories do exactly that.” –Charlotte Hale, Founder and CEO of Plum Pretty Sugar
The 32-piece Plum Pretty Sugar for Blue Sky collection of planners, calendars, and planning accessories will be available in a range of sweet florals and timeless solids. Plum Pretty Sugar devotees are sure to fall for prints like “Boheme” and “Kiss Mix,” which coordinate with robes and sleepwear in the line. Each planner will balance fashion and functionality, offering a planning experience unlike any other—the covers are only the beginning. The thoughtfully designed interiors will feature pretty prints on each page (making every day feel like a special occasion) and plenty of space to write, plan, and dream. Calendar formats will include desk pads, wall calendars, and standing desk calendars with 12 different monthly prints. The planning accessories—pencil pouch, magnetic bookmark set, padfolios, washi tape, and retro pen set—are the icing on the cake. All products are dated from July 2020-June 2021.
“It’s a tremendous honor to join forces with Plum Pretty Sugar on this new planning collection. We couldn’t be more thrilled to partner with this fashion and lifestyle brand to bring both stylish shoppers and die-hard planning addicts something they will truly love.” –Warren Vidovich, Co-CEO of Blue Sky
The Plum Pretty Sugar for Blue Sky collection will be available at Staples stores nationwide on March 30. Pricing for the collection will range from $7.99-$34.99.
About Blue Sky:
#1 Dated Products brand*, Blue Sky®, represents more than just a pretty planner. Recognized for its extensive array of dated planners, calendars, notebooks, and more, Blue Sky products help the millions who dream of achieving organization reach their goals, in style (hello, form and function). Blue Sky has solidified its role as a force in the lifestyle category, giving customers the ability to design their perfectly personal planner or notebook to their heart’s desire on bluesky.com. Plus, top brands like Dabney Lee, Nicole Miller, and Ashley G have trusted Blue Sky with bringing their unique visions to life through partnerships. And the world has taken notice. Blue Sky products have been featured by media including Refinery29, Business Insider, Real Simple online, Southern Living, Essence, Brit+Co, and more. Plan to do more of what you love®. www.bluesky.com
*Source: The NPD Group, Inc. / Retail Tracking Service, U.S. Dollar Sales, 52 weeks ending May 4, 2019
About Plum Pretty Sugar:
Plum Pretty Sugar is a fashion and lifestyle brand founded by Charlotte Hale over a decade ago. It is recognizable for its West Coast style, as well as its laid back, fresh and confident approach. The brand is rooted in its foundation as a leader in the multi-million-dollar bridal apparel category and has evolved into a fashion brand known for modern and feminine prints in apparel such as robes, dresses, tops and sleepwear. Plum Pretty Sugar can be found at www.PlumPrettySugar.com and at key retailers nationwide.
Allyson Conklin Public Relations for Blue Sky