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Decision Analyst

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Decision Analyst is a global marketing research and analytical consulting firm specializing in strategy research, new product development, advertising testing, and advanced modeling for marketing decision optimization.

Apple is World's 'Most Technologically Advanced' Company, Based on a Survey of Tech Professionals by Decision Analyst

Apple is World's 'Most Technologically Advanced' Company, Based on a Survey of Tech Professionals by Decision Analyst

Apple is perceived by technology professionals to be the "most technologically advanced" company worldwide, according to a September survey by Decision Analyst, a leading marketing research and analytical consulting firm. Decision Analyst recently surveyed more than 1,000 technology professionals worldwide…

Bitcoin Beyond the Boomerang

Bitcoin Beyond the Boomerang

​​Cryptocurrencies such as Bitcoin have captured the public’s imagination and investors’ fancy as a new pathway to wealth. Bitcoins traded as high as $4,000 last week (August 2017), but as recently as 2010 you could have purchased a Bitcoin for a few pennies. Parts of Bitcoin’s mystique are its high…

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