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Greenometry

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The need for an accurate and intuitive climate impact metric has never been more acute. Climate change and its consequences are becoming more manifest by the day. At the same time, consumers, corporations and investors are recognizing the opportunity to consume consciously, operate efficiently and allocate capital more wisely. As studies1 establishing the connection between investment returns and environmentally efficient companies multiply and consumer behavior begins to insist on different standards of corporate behavior, the market is beginning to react.
However, in order to achieve the goal of reducing carbon emissions by 80 percent by 2050, market led change must accelerate. Great progress is being made on the supply side (with the cost curve for renewable energy bending downward). Nonetheless, the pace of change on the demand side (at the intersection of consumers, corporations and investors) is constrained by the current political / regulatory reality and  the lack of credible, accurate, consistent and intuitive metrics2.  
Climate Points bridges this gap by delivering accurate carbon footprinting using data and algorithms rooted in science3. The information will be continuously updated via an open source approach that enables Greenometry to calculate and constantly update conversion factors to translate multiple resources (including energy, water and land use) into a common and intuitive metric.
Greenometry’s unifying metric, a Climate Point (CP), is calibrated such that 1 (CP) equals 1 kg CO2-eq.  
Climate Points is somewhat analogous to Weight Watchers who normalize saturated fat, protein, sugar and calories to deliver an an intuitive single measure to simplify diet. Likewise, Climate Points enables market participants to measure and manage their carbon footprint.  
Equipped with Climate Points, investors will able to measure the relative resource productivity and risk of competing companies and technologies.  At the same time, consumers will be able to compare the climate impact of consumption decisions ranging from electric vehicles to boots.
In comparison to today’s climate impact reporting, Climate Points delivers the following advantages.  
●     Accuracy: According to a 2007 study4, carbon footprint calculators can vary by over 300 percent. Inclusion of geospatial differences in primary energy and real time data reduces error margins.
●     Harmonization: Inclusion of water and land use improves any assessment of climate impact.
●     Comparability: Use of Climate Points methodology enables comparison across companies and products.
●     Utility: Normalization engenders simplicity and enables investors, executives and consumers to intuitively understand a measure of climate impact.

Using Data, Science, Metrics, Greenometry's Climate Points Make Measuring Carbon Footprint Possible

Aims to Cure "Carbon-Illiteracy" – The Nearly Universal Disconnect Between Climate-Change Awareness and Understanding of Carbon Footprint MeasurementBOSTON, April 4, 2017 – With last week's push at the highest levels of government to relax climate protections, the need has never…

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