Newsroom of

Sparkroom

116 West Century Road, Suite 280
Paramus, New Jersey - 07652 United States
Phone: 877.423.1366
Website: http://www.sparkroom.com

Sparkroom, a leader in performance marketing, provides full-service, data-driven marketing and technology solutions designed to measure marketing effectiveness in relation to customer acquisition efforts. Sparkroom services address the full customer lifecycle, with a focus on delivering higher-quality prospects and better conversion rates. The Sparkroom Marketing Services team focuses on the strategic development and management of media plans that incorporate a variety of performance-driven channels. Sparkroom Marketing Software integrates marketing data, automates processes based on performance and provides robust, multidimensional reporting and analytics. Sparkroom also offers strategic consulting services, including enrollment management, brand strategy and development and media strategy. To learn more about Sparkroom, go to Sparkroom.com.

Cross-Channel, Multi-Touch Digital Attribution Tracking Now Available for Higher Education

Ever since the launch of digital media, attribution tracking has centered on the performance metrics of the last click. Although enhanced attribution analysis was desired by most marketers, tracking limitations largely made it a hypothetical practice.Last-click attribution data, used by…

Sparkroom Named Best Agency for Education

Earlier this month, Sparkroom was awarded the Gold LeadsCouncil LEADER Award for best marketing agency in education and the Silver LEADER Award for most innovative company in education. This marks the third year in a row that Sparkroom won gold…

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