DIY Public Relations & Marketing Seminar Launches for Entrepreneurs & Small Businesses

Local public relations firm seeks to introduce small business owners to do-it-yourself marketing tactics. Tuesdays in April 2018 / 4:00 PM - 6:00 PM

Press Release ( - SAN ANTONIO - Mar 21, 2018 - Local boutique PR firm, BethanyEast PR, LLC,  seeks to introduce small businesses, brand managers, and teams to how to create, execute, and manage successful public relations campaigns.  Applications for the first cohort are open until Wednesday, March 3rd, 2018, 5PM.

Within the time-frame of the seminar students will piece together basic marketing materials, including press releases and media kits.  Hands-on chats led by industry veterans will help students create strategies to engaging better with marketing vendors, optimizing pitch opportunities, and leveling up social media ad campaigns.

BethanyEast PR, LLC is an award-winning minority owned firm and recently celebrated six years of serving San Antonio’s top municipal and organizational brands including City of San Antonio Economic Development Department, LiftFund, Edwards Aquifer Authority, Launch San Antonio, and San Antonio for Growth on the Eastside. The choice to build How To Be A Beast stemmed from recognizing midsize businesses not having direct access to next level public relations training or resources.

“When you aren’t a startup anymore – and you’ve enjoyed some years of success, you don’t want to keep sharing the story of how you got started.” says Christian Reed-Ogba, CEO of BethanyEast PR. “It is our goal to help established small businesses to seek out their new story-lines and promote their growth jsajc on a larger scale.”

As event planners, marketers, and publicists they’ve worked with cross functional teams to host job fairs, training sessions, and community involvement events garnering the attention and attendance of thousands of Central Texans.


WEEK 1 | The Fundamentals

• Conversation Planning
• Branding Basics Re-Mastered

WEEK 2 | Optimizing Media Goals

• Advertising Budgets
• News, Views, & Research Tools

WEEK 3 | Perfecting Your Pitch

• The Art of Storytelling
• Building Brand Voice

WEEK 4 | Issa Secret

• Calls to action
• Reputation & Crisis Management


• All entrepreneurs
• Corporate teams
• Recent graduates

Visit to learn more and RSVP.


An award-winning, minority owned business, BethanyEast PR is San Antonio’s only black-owned full-service PR agency. Launched in 2011 by entrepreneurial duo Christian and Uche Ogba; the firm has been regarded as a trendsetter in engaging diverse audiences of urban, millennial, entrepreneurs and professionals through strategic communication, event planning, and marketing content.  BethanyEast PR has been integral in managing marketing campaigns that activate and interact with diverse audiences of consumers. Learn more about BethanyEast PR at

Source : BethanyEast PR LLC

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CATEGORIES : Education
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