For Small Business Week (4/30-5/6/17):Download the Advertising Math every business needs to know NOW

This is about some very easy-to-use advertising math that can help all kinds of businesses make a lot more money. The math is called "The Barrows Popluarity Factor." You can read more about it at www.barrows.com
For Small Business Week (4/30-5/6/17):Download the Advertising Math every business needs to know NOW

Press Release (ePRNews.com) - SAN MATEO, Calif. - Apr 11, 2017 - FOR NATIONAL SMALL BUSINESS WEEK (April 30-May 6, 2017)

DOWNLOAD THE BEST KEPT SECRET IN ADVERTISING…

DOWNLOAD SOME VERY EASY-TO-USE ADVERTISING MATH THAT CAN HELP ALL KINDS OF BUSINESSES MAKE A LOT MORE MONEY…

Download the math that your competition may already be using.

Download the math that your advertising agency might not even tell you about.

Download some very easy-to-use math that will actually let you quantify the relationship between your advertising and sales.

Download the best kept secret in advertising.

Download some math called “The Barrows Popularity Factor.”

You can read more about it and download a booklet called “The Barrows Popularity Factor” for $4.95 at www.barrows.com

“The best kept secret in advertising is the fact that there is some very easy-to-use math that will actually let you quantify the relationship between your advertising and sales,” according to Robert Barrows, President of R.M. Barrows Advertising and Public Relations in San Mateo, California.

“That means businesses of all kinds of can use the math to help them increase their sales, increase their profit and decrease their risk, says Barrows, and the math is so easy to use that all of the calculations can be done by one person, in moments, with just a simple calculator…and as they say in advertising, “It really works!”

The math he is referring to is some math he developed that he calls “The Barrows Popularity Factor.”

The math and how to use it are explained in a booklet he wrote called “The Barrows Popularity Factor” which you can download for $4.95 at www.barrows.com

HOW CAN BUSINESSES USE THIS MATH AND WHY DOES IT WORK SO WELL?

Some of the questions that every business looks at regarding advertising are as follows:

1) How much should you spend on advertising?

2) How should you spend it?

3) What should you say?

4) What is the best media mix for your company and your advertising budget?

5) Which ads and which media are producing the best results?

6) Which media should you increase and by how much?

7) Which media can you decrease and by how much?

8) How is your competition spending their advertising budget?

9) How is your competition affecting the sales of your product and services?

…and a lot of other questions along these same lines.

 “The answers to these kinds of questions are very complex and there is no way to quantify all of the intangibles that affect the sales of a product…intangibles like the demand for a product, the availability of product, the consumer’s propensity to spend, whether you had a good sales force or a great sales force during the period of time of a specific promotion, and even the weather can’t be quantified with cold, hard numbers…and all of these factors are intertwined,” says Barrows.

  “Plus, everything about the product and everything that you do to promote a product, and everything in the marketplace that affects the sales of a product will be reflected in the ‘Popularity’ of your product…and that is the essence of ‘The Barrows Popularity Factor.'” It quantifies the effectiveness of your advertising because it lets you measure the  “popularity of a product and its promotion,” and in doing so, it lets you quantify the relationship between your advertising and sales.

  “In short, the easy-to-use math in ‘The Barrows Popularity Factor’ will let you to test and compare your advertising copy and media, better, faster and less expensively. Plus, it will also give you more of the information you need to help you fine-tune your entire marketing program to help produce much higher sales and profit, says Barrows, and any company that is trying to figure out the best way to spend their advertising budget should take a look at this math immediately.

You can read the whole booklet in about an hour and the math is so easy to use that all of the calculations can be done by one person, in moments, with just a simple calculator,” says Barrows.

(NOTE TO EDITORS: News and media companies that sell advertising can also use this math to help them increase their advertising revenue because they can use the math to help them work with their clients to help them make their advertising much more effective. Plus, media companies can also use this math to help them plan their own advertising campaigns to help them increase their circulation and increase their audience.)

To find out more about the math in “The Barrows Popularity Factor,” call Robert Barrows at R.M. Barrows, Inc. Advertising and Public Relations in San Mateo, California at 650-344-4405.

Source : R.M. Barrows, Inc. Advertising & Public Relations
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CATEGORIES : Business

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