InfoTrellis Announces the Release of AllSight v.4.5

Press Release ( - TORONTO - Aug 18, 2016 - Today, InfoTrellis announced the general availability of AllSight version 4.5.  AllSight ( ( is a pre-built Customer Intelligence Management (CIM) system.  Blending data management, analytics and machine learning, AllSight ingests any type of customer data, synthesizes it into a Real Customer 360, and then analyzes it to produce Intelligent Customer Data.

AllSight version 4.5 introduces a number of unique capabilities (full details available at

1) Synthesize Additional Data Sources – Automatically synthesizes together more sources of customer profile and demographic data with seldom-analyzed but highly-valuable data sources such as webchats, web logs, social media data, unstructured documents, and transactional data.

2) Visualize the Complete Customer Journey – AllSight empowers all users with a visual timeline of the unique customer journey, enabling them to understand each customer’s interactions and thereby improve their omni-channel customer experience.

3) New Intelligent Data Enrichments – AllSight v.4.5 analyzes customer data and produces deeper intelligence on the customer’s personality, their life events (change of job, family changes, travel events, among others), and important alerts and notifications regarding customer value, risk, and churn.  AllSight v.4.5 integrates with the IBM® Watson Personality Insights service, displaying the customers’ intrinsic personality characteristics.

Visionary customer-centric organizations are already utilizing AllSight to become more intelligent about their customers.  Tired of being data-rich and intelligence-poor, those organizations decided to take a different approach to end the silos of data and fragmented insights that hampered their customer-centric strategy.  One hospitality organization is using AllSight to provide intelligent customer data for marketing campaigns, based on a deeper understanding of loyalty member preferences, competitive stays, and impending travel events.  An automotive manufacturer is utilizing AllSight to power their social customer care platform with intelligent customer data.  Utilizing AllSight, they are able to personalize customer care via social channels with a deep understanding of the full customer journey.

“For too long, companies have struggled to consolidate data and have analyzed what little data was available to them” said David Corrigan, CMO at InfoTrellis. “With AllSight v.4.5, organizations can now access all data but what’s more important, they can transform it into intelligent data.  By joining together all sources of data and adding intelligent enrichments, AllSight’s Intelligent Customer Data helps organizations perform better analytics such as propensity to churn or future product purchases. AllSight v.4.5 is a significant advancement in the emerging software category of Customer Intelligence Management systems.”

About InfoTrellis

Based in Toronto, Canada, InfoTrellis ( was founded with one purpose – to help organizations get more value out of their data.  From its inception in 2007, InfoTrellis’ vision has remained constant:We help companies utilize modern technologies that consolidate & transform fragmented data into good, intelligent data to be consumed by business users.  InfoTrellis markets software products including AllSight (Customer Intelligence Management) and Veriscope (Master Data Management Data Quality), as well as consulting services for Master Data Management (MDM) and Big Data.

AllSight ( )Customer Intelligence Management (CIM) system is the culmination of that vision – an intelligent data management system.  AllSight is a pre-built system that manages any source of customer data, synthesizes it into a real customer 360, and produces intelligent customer data complete with enrichments, insights, and actions for each customer.

Source : InfoTrellis
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