Is this startup going to kill the 5 billion dollar phone protection industry?

Press Release ( - CALGARY, Alberta - May 04, 2016 - New Startup Case Lace Products announced today that is raising funds via a reward crowdfunding campaign on Kickstarter to boost the development of the world’s first phone case, wallet, lanyard hybrid. The company set out to raise $2,000 on Kickstarter to finish bringing the low-cost and elegant solution to lost and broken phones to market.

Case Lace is a four month old startup that is quickly gaining momentum in the five billion dollar phone protection market. Case Lace co-founder Kyle Keith stated:

“we were looking to build a product that was aimed at preventing phone loss in the first place. There are thousands of geolocating and sensor based trackers to find your phone once you have misplaced it, and they all become essentially useless if somebody with malicious intent turns your phone off, or the battery goes dead. We have come up with the world’s first phone case, wallet, and lanyard hybrid which not only eliminates any fear of losing or misplacing your phone, but it has also been designed to be a piece that people really want to wear, a sort of fashion statement if you will.”

Case Lace has seen on overwhelming demand for the Case Lace through product development, and will be launching a kickstarter on May 15th to help with initial capital requirements to generate economies of scales with their manufacturers. Case Lace’s Kickstarter


will be live from May 15th to June 4th during this time customers will be able to pick up a Founder’s Club Case Lace, in limited edition packaging at $25 CAD ($20 USD) instead of the regular price of $38 CAD ($30 USD).

Case Lace has already developed a cult like following on Twitter (@CaseLaceProduct ( and Instagram (@CaseLaceProducts ( with hundreds of customers eagerly awaiting the launch of Case Lace.

Case Lace was co-founded by two childhood friends turned entrepreneurs in Calgary, Alberta in January of 2016. Kyle Keith, 25, comes from a background running an environmental and regulatory engineering firm. And Brendan Warawa, 25, is an athletic therapist who has dedicated his life to improving the health and wellness of those around him.

Source : Case Lace Products
Business Info :
Case Lace

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