Press Release (ePRNews.com) - LOS ANGELES - Feb 20, 2019 - Top luxury mink eyelashes brand Lavaa Lashes was present as a sponsor at the Los Angeles version of Mario Dedivanovic’s Master Class. The sold-out LA edition of the beauty and makeup class took place on Feb. 9 at the Ace Hotel and featured guests Kim Kardashian West and Anastasia Soare, founder of Anastasia Beverly Hills.
The Master Class has become a wildly popular makeup tutorial class with events in Sydney, Australia, and London, England, and has been held in previous years in New York City. 2017’s NYC Master Class also featured Lavaa Lashes as a sponsor. Dedivanovic, an internationally celebrated makeup artist, carefully selects his favorite lines to use as part of his tutorial — one of which included Lavaa’s signature 3D mink lashes. The Los Angeles Master Class began with Soare taking the stage with Kardashian West to demonstrate her famous brow technique, after which Dedivanovic took over with Kardashian West to demonstrate and discuss their most useful beauty and makeup tips and tricks.
Lavaa Lashes have become very popular in their own right and are often worn by celebrities who have cited the brand in numerous social media posts.
Lavaa Lashes is a fast-growing business led by CEO Atousa Ahmadzadi, a young entrepreneur from Los Angeles. Being involved in two Master Classes has turned many consumers toward her brand and she explains how honored she is to be a sponsor for another Master Class because she knows how selective Dedivanovic is with the makeup and accessories he uses.
“We know how selective Mario is and the feedback we’ve received has been great,” said Ahmadzadi.
Lavaa Lashes sells directly to customers throughout the world via its e-commerce store and is also present in many notable beauty stores in the U.S. such as Naimie’s, Ricky’s NYC, Planet Beauty and others. In 2019, the company is rolling out an expansion into the Middle Eastern market. The company sources mink furs ethically, by making use of furs that are naturally shed.
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