Press Release (ePRNews.com) - Fishkill, NY - May 15, 2019 - In April 2018, Lead Marvels launched the Knowledge Center for the State Bar of Texas (SBOT), a content-sharing platform that is integrated into their TexasBar.com website. The primary purpose of the SBOT Knowledge Center is to enhance value and improve engagement with members by bringing them a one-stop-shop for the latest in vendor-sponsored case studies, white papers, trial reports, webinars, marketing solutions and more. In addition to benefiting the members of SBOT, the Knowledge Center also presents advertisers and sponsors with an exciting opportunity to syndicate ‘gated’ content and receive leads.
Over the past 12 months, Lead Marvels has helped SBOT deliver more than 2,500 leads to their paying advertisers, a figure expected to rise as a result of a new eNewsletter, Knowledge Center NOW. The initial launch of the eNewsletter increased readership and content downloads by more than 400%.
“Looking back on the past year, Lead Marvels has helped us launch a new, dynamic component to our website that adds value to our members, and a compelling lead generation advertising product for our sponsors. We couldn’t be happier, and we look forward to continuing our relationship,” says Susan Brennan, Marketing and Outreach Manager for the State Bar of Texas.
Jeff Schottland, Chief Executive of Lead Marvels, stated, “We have enjoyed working with Susan and the talented team at the State Bar of Texas. They are a fantastic organization that demands the best for their members and sponsors. We’re proud of the work we’ve done together, and we look forward to another year!”
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