Press Release (ePRNews.com) - DENVER - May 14, 2019 - Learn Brands has reinvented and streamlined the way cannabis companies facilitate brand education, sampling and feedback. LearnBrands.com provides a comprehensive platform that allows companies to efficiently deliver compelling, effective and consistent training modules for their products. The innovative and revolutionary approach offers a win-win outcome for both infused product brands and cannabis dispensaries.
“The cannabis industry’s rapid growth has created many unexpected challenges,” says Ralph Pastor, the company’s COO. Pastor, who brings over 20 years of experience in custom training and onboarding solutions for the Fortune 500, explains that product knowledge is the key to success for any cannabis brand. “Brands and dispensaries have struggled to create an efficient method for training budtenders on the ever-growing variety of products lining their shelves,” Pastor says. “Currently, a single Brand Ambassador can be responsible for upwards of 200 dispensaries and for keeping over 1,000 budtenders up to speed on their numerous SKUs, features and benefits. This model is neither sustainable nor effective. The focus of Learn Brands is to provide a simple and cost-effective solution that is both.”
Since beta launch in July 2018, the LearnBrands.com platform has grown to support over 80 vendors, including Wana Brands, Mary’s Medicinals and Evolab. As new states legalize cannabis, Learn Brands is expanding into multiple markets across the country, aiming to support the rapid growth of their partners. With an eye toward the future, the platform is designed to go global and can easily scale.
“Learn Brands has filled an important void in the cannabis industry, giving brands and dispensary partners easy online access to leading training content for budtenders and employees,” explains Mike Hennesy, sales manager of Wana Brands. “It fits with Wana’s mission of thought leadership and education and has helped our brand increase our reach, connecting with dispensaries and budtenders to drive sales.”
Learn Brands LLC