Press Release (ePRNews.com) - OVERLAND PARK, Kan. - May 02, 2017 - Lucky Orange Dynamic Heatmaps were today named the winner of a bronze Stevie® Award in the Best New Product of the Year category in The 15th Annual American Business Awards.
“This has been an incredible opportunity for Lucky Orange to showcase the industry’s first Dynamic Heatmaps, and we have our incredible users to thank for helping us achieve this great honor,” said Danny Wajcman, COO and co-founder of Lucky Orange. “Our users were vocal in wanting a way to change their Heatmaps quickly from desktop to mobile views or to see how different users interact with pages on their sites. And we listened.”
More than 3,600 nominations from organizations of all sizes and in virtually every industry were submitted this year for consideration in a wide range of categories. Lucky Orange Dynamic Heatmaps were nominated for the Best New Product of the Year for Data Visualization Technology Software.
Last year, under the guidance of Brian Gruber, CTO, and led by expert developer Hayden Gascoigne, Lucky Orange’s development team set out to find a heatmapping solution that would meet the needs of today’s dynamic and evolving websites without requiring a large budget or extensive training.
“The way people use the Internet, design websites, and navigate websites continues to change. For a long time, static heatmaps were considered sufficient,” said Wajcman. “Instead of telling our users they couldn’t track hover menus or track different browsers, we decided it was time to start telling them “yes,” turning to our incredible team of developers for the solution.”
In mid-2016, Lucky Orange released the market’s first Dynamic Heatmap. With the help of Dynamic Heatmaps, the average Lucky Orange user sees conversion rates of first-time visitors double.
It’s clear that Lucky Orange users love Dynamic Heatmaps, as did the American Business Award judges.
“I think Lucky Orange is providing a valuable technology for companies looking to optimize the webpage user experience, increase conversions, and overall track how everything performs through visualization,” wrote one judge.
Details about The American Business Awards and the list of 2017 Stevie winners are available at www.StevieAwards.com/ABA.
About Lucky Orange
Lucky Orange provides at the industry’s original complete package of conversion optimization solutions for businesses of all sizes and budgets. For more information, visit www.LuckyOrange.com or learn more on Twitter at @LuckyOrange (http://www.twitter.com/LuckyOrange) or on Facebook at www.Facebook.com/LuckyOrangeInsights.
About the Stevie Awards
Stevie Awards are conferred in seven programs: the Asia-Pacific Stevie Awards, the German Stevie Awards, The American Business Awards, The International Business Awards, the Stevie Awards for Women in Business, the Stevie Awards for Great Employers, and the Stevie Awards for Sales & Customer Service. Stevie Awards competitions receive more than 10,000 entries each year from organizations in more than 60 nations. Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about the Stevie Awards at http://www.StevieAwards.com.