Press Release (ePRNews.com) - DUBAI MEDIA CITY, UAE - May 09, 2016 - After bringing super-luxury brands such as ME by MeliáandLangham Place for the first time to the UAE and the Middle East region, Omniyat Group, a leading real estate developer in Dubai, will introduce another uber-luxury hospitality brand to the region before end of 2016.
The move aims to bring super-luxury hospitality brands to Omniyat’s upcoming and planned iconic projects and thus aligning its vision with the Dubai Tourism Vision of attracting 20 million visitors by 2020.
The company will have over 2,000 hotel rooms and serviced apartments in its portfolio by 2020 – the year when Dubai hosts mega event, Expo 2020.
“Over the past ten years, Omniyat has become the curator of the world’s finest designer hospitality brands,” said Mark Phoenix, Managing Director, Omniyat.
“Our state-of-the-art projects that are strategically located around the top touristic and business destinations in Dubai will meet the desires of the most demanding world travellers. In 2016, we will add another trophy label, an uber-luxury hospitality brand to the upper end of our portfolio,” Phoenix revealed.
The company will release details at a later stage. Putting the Omniyat brand on the global hospitality stage will be its flagship project – The Opus – the exterior and interior of which have been designed by the late legendary architect, Dame Zaha Hadid.
The hotel portion of The Opus in Burj Khalifa District will be opened in the third quarter 2017, adding glimmer to one of the top central business districts of Dubai with first-class services offered by ME by Melia Hotels International.
The company will be opening Langham Place Downtown Dubai Hotel and Residences in Burj Khalifa district by 2020, comprising over 406 rooms and serviced apartments.
With other projects planned to be announced, Ominyat will have an inventory of over 2,000 hotel rooms and serviced apartments, thus making it a major player in Dubai’s premium hospitality segment.
The latest figures revealed by Dubai’s Department of Tourism and Commerce Marketing reveals that the number of tourists increased by 5.1 per cent to 4.1 million overnight visitors in the first quarter of 2016 over same period last year with the emirate on course to meet its 2020 target of having over 120,000 hotel rooms.
Another significant contribution by Omniyat will be to enhance Dubai’s impressive skyline with the completion of The Opus and Langham Place. Launched in 2005, and with a current portfolio of AED16 Billion (US$ 4.4), Omniyat built an international reputation by working with world’s leading architects, designers and hotel operators to deliver a wide range of projects that exemplify different iconic architectural styles.
About Omniyat Group
Omniyat Group is a Dubai-based, privately-held property development group that is committed to Dubai’s vision of leading by design. It builds unique projects, at vantage locations within master communities and employs a consistent, bespoke approach in its project development, design and delivery. Omniyat specializes in creating large-scale collaborations with globally acclaimed architects, designers, artists and firms, to deliver its high value and desirable projects.
Operating out of its headquarters in “One by Omniyat” at Business Bay, the Omniyat Group has delivered projects worth AED 4 billion and has a pipeline of a further AED 12 billion in various stages of planning and development. Some of its prominent projects include The Opus by late Dame Zaha Hadid, The Sterling, The Pad and ONE at Palm Jumeirah, landscape architecture by Vladimir Djurovic and interiors by Japanese design firm – Super Potato. Source :