POOL4TOOL Continues Internationalization – New branch opened in Dubai

Press Release (ePRNews.com) - VIENNA, Austria - Jan 12, 2016 - With the newly opened subsidiary in the United Arab Emirates, POOL4TOOL is pursuing its international growth strategy. From Dubai, the solution specialist for electronic procurement optimization can serve the new market in the Middle East. “With the economic growth in the Arabic region, the need for modern procurement solutions is also increasing. We see enormous market potential and have therefore decided to take this next step towards internationalization,” says Thomas Dieringer, CEO of POOL4TOOL AG.

For POOL4TOOL, this is already the ninth subsidiary on a total of three continents. At the moment, three employees are looking after building up the business in the Arabic region. Local support is on offer as of now. POOL4TOOL has already successfully taken part in its first trade fair and three clients are having their projects implemented right now. One of them is Julphar, one of the largest pharmaceutical companies in the Middle East and North Africa (MENA). “We would like to streamline and optimize our procurement processes with POOL4TOOL. In the future, we will be able to aggregate our demands better and plan more efficiently. Ultimately, POOL4TOOL convinced us with its flexibility and SAP integration,” explains Maryam Al Naqbi, Purchase Manager at Julphar.

POOL4TOOL is persistently following its global focus. Alongside Europe, North America is currently the second strongest market for the solutions provider. In 2014, the American subsidiary did not just achieve revenue growth of over 50% compared with the previous year, but also doubled its client base.

About POOL4TOOL: POOL4TOOL AG is the global market leader for electronic process optimization in “direct procurement”, with locations in America and Asia and over 300 clients. The only worldwideAll-in-One Supply Collaboration Platformbrings together all process fromproduct developmentthroughstrategic procurement(sourcing),supplier management(SRM),indirect procurement(procurement),Supply Chain Management(SCM) up to Quality Management in oneworkflow-basedsolution. POOL4TOOL offers best practices from successful projects with global market leaders from theautomotive,engineeringandequipment construction,serial productionandmedical technologybranches, as well as a uniqze supplier network with over 300,000 connected companies.


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