Press Release (ePRNews.com) - DELHI, India - Dec 15, 2016 - This is a need of the hour because there is a potential growth of the Smartphone user base in India in the last few years. Understanding the changing dynamics of the market, the real estate analytical firm has provided information on different matrices across 18 cities in India through its mobile application.
Sameer Kanwar, Founder, Propchill, said, “The aim of launching the app was to ease out the challenges faced by the end user while selecting a property. It intends to provide granular analytics to a user on his Smartphone, everywhere and all the time. Our development team took three months to develop the mobile app. As the product was already available on the web application, it was not difficult to render the data, however, the challenge was to presentthe humungous amount of data in the desired form such as data tables and interactive graphs on a Smartphone.”
The application facilitates comparisons on single city as well as multiple city basis across different segments. The app provides details on the design, facilities, location, basic sale price (BSP) etc., which will help users to understand and differentiate among various properties and projects.
The App gives a granular analysis of not only the apartment design; but covers all aspects of the internal finish; amenities being provided in the society; details on nearest social infrastructure and other location based analysis. Properties can be easily compared across more than 500 facets through comparative matrices.
The company is planning to reach out to the right target audience and to the existing user base. “We mainly rely on the digital tools to reach out to the end users. At present, we get about 40,000 hits per month and we intend reaching to all the users of our web application. In fact, social media is also going to play a significant role in spreading awareness about the mobile app. ” Kanwar added.
Going ahead, Propchill plans to launch the IOS version, which is under development and may take another two months to reach the market. The android app is free to use and is getting a good response from the end users.
About PropChill: With people expecting everything on a click of a button, the Real Estate sector regaining scope holds huge potential in digitisation. Bridging this digital gap with unbiased analysis and the authentic reliable information is www.PropChill.com. Being a completely end-user facing company, PropChill handholds end investors through the real-estate wilderness, via its unprecedentedly meticulous platform. In fact, it does not tie up with developers as part of its business model in order to provide unbiased ratings and analysis. PropChill exploits analytics to provide a structured approach to the property selection process in India. Allowing in-depth analysis across a number of pillars using comparative matrices, ranking, indexes and graphs. It follows a 360-degree approach for complete user satisfaction.
The product has gone through 2 years of the development cycle. Phase I of PropChill was launched in second half of 2015, followed by the Phase II in the latter half of the year. The beta version of the App has been launched a few days back and Phase III is under development, which would allow a user to book the property online, it is likely to be launched in the first half of next year.
Our app is available on google play store and the URL is https://goo.gl/KKvsxJ Source :