Sacred Surrogacy Launches New Brand Identity, E-Commerce Platform, and Website

Press Release ( - Toronto, Canada - Mar 31, 2017 - Leia Swanberg, CEO of Sacred Surrogacy is proud to announce the launch of our new brand identity, e-commerce platform, and website. “Our Sacred Surrogacy program has been growing so quickly we thought it was time to more closely realign the brand with our message”, said Leia Swanberg CEO of the company.

The new brand identity was the shared vision of Leia Swanberg, and Creative Director, Kiley Werezak. “The logo with it’s varied line widths, and softened corners, imitate the hand-drawn art during our Honoring Ceremonies at our Sacred Surrogacy Retreats”, said Kiley Werezak.

Our Sacred Surrogacy program has been growing so quickly we thought it was time to more closely realign the brand with our message.

Leia Swanberg, CEO Sacred Surrogacy


The Sacred Surrogacy movement offers a deeper way to view this remarkable journey. It is a way to embrace the beauty that is inherently a part of the pregnancy and birth process, and to navigate the path of alternative family building. Through our courses intended parents and surrogates learn self care practices, as well as ways to connect to the process in a soul fulfilling and meaningful way.

Sacred Surrogacy is both online classes and weekend retreats for surrogates and intended parents. We have also recently launched the Sacred Donation subscription box, which allows intended parents to thank their known or anonymous egg donor for the beautiful gift she is giving.


Leia Swanberg and Anni Daulter, the creator of Sacred Pregnancy, teamed up to create these programs to bridge the disconnect in the industry between surrogates and the beauty that was available to them. The goal was simple, to honour and celebrate each of these women for the extraordinary gift she is giving. Our hope is that when a surrogate participates in a spiritual practice that honours her, it will in turn honour the relationship with her intended parents.

The movement has now grown significantly, and branched into a program specifically for intended parents, who also benefit from the practice of being honoured while they walk this journey. We now serve over 400 families across the world each year through our retreats, online classes, and subscription boxes.

About Leia Swanberg​​

Leia’s passion for alternative family building began at age sixteen, when she was a birth mother to a daughter placed in an open adoption. Since then, she has had four children of her own – ages 19, 11, 3, and a new baby. She has been a gestational surrogate twice and an egg donor several times. Leia’s approach to surrogacy is simple – taking a holistic approach to ensure that all parties are supported, encouraged and protected.

She has made great industry connections and working partnerships with professionals worldwide to ensure that she can help to develop the fertility plan that best suits your needs. Having founded Canadian Fertility Consulting in 2007, she has had the opportunity to help hundreds of couples become parents. Leia’s previous experience as a small business owner and background in management and small business development has helped her grow CFC into Canada’s foremost surrogacy consulting service.

Leia and CFC have been featured many times in Canadian media, including Canada AM and The National Post, helping to depict third-party reproduction as a tangible and approachable subject in the country. 

Source : Sacred Surrogacy


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