SecureBiner – a Keychain Product With Color Labels Launched by Mom and Son Duo on Kickstarter

Press Release ( - San Francisco, CA - Apr 06, 2016 - Elishion LLC is pleased to announce the launch of their SecureBiner product on KickstarterSecureBiner is a key chain with color labels that are writable and durable.  Users can simply write on the label with a ballpoint pen to identify the key(s) and stick the adhesive label onto the keychain designed with a built-in space for labels. 

After witnessing a real estate agent fumbling for the right key to a house in the middle of a cold winter, house hunter Hong Jiang asked the agent how come he didn’t label those 30+ keys. “He complained that the labels / tags either wore out or fell off quickly,” says Hong Jiang, a proven entrepreneur, inventor, and technologist. “When my mom told me about this problem, I suggested to my mom that we design a new key chain / ring with labels.  Several iterations of design and months of testing, we came up with SecureBiner”, says Benjamin Cymbala, who was a high school student at the time.

Benjamin Cymbala is a budding entrepreneur and currently a freshman at the University of Pittsburgh, studying business administration. He’s no stranger to inventions.  At the tender age of 6, he was already drawing up a flying car with retractable wings that also harness solar power.  At age 7, he wrote his first business plan for Yugioh cards that included all key components.  He is a co-inventor of two US patents and multiple patent applications.

 “We went to great length to make sure the colorful labels and SecureBiners can withstand the daily wear and tear. “, says Benjamin Cymbala.  For several months, they tested multiple adhesive label materials.   Additionally, they tested the spring gates on SecureBiners to keep the keys securely fastened.

SecureBiners can be interconnected to form a tree structure allowing hundreds of keys to be labeled and indexed.  Fast key retrieval is made easy using this key management system.  Landlord and property managers will find this feature very useful.

Potential Customers:

– In general, people with multiple keys

– Landlord, property owners / managers

– Real estate agents.  A real estate agent can have his/her contact info engraved on the back and give SecureBiner out as gifts to his/her clients.

– Businesses looking for promotional items.

The Kickstarter rewards start from $15 for a package of 6 SecureBiners and 10 color labels. The highest level of reward allows for custom engravings on each SecureBiner with your personalized content such as company info, a message.  Since SecureBiner is an EveryDay Carry (EDC), it serves as a great promotional item for businesses.

To help the mom and son duo reach their goal of raising $5,000 and get this project off the ground, please take a look at the SecureBiner project at Kickstarter.

Media Contact:

Company Name: Elishion LLC

Name: Benjamin Cymbala




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