SUPPLY Named Fastest Growing Agency by AdWeek 2019

Press Release (ePRNews.com) - BOULDER, Colo. - Oct 03, 2019 -  ​AdWeek released their Top 100 “Fastest Growing Agency” list. SUPPLY was ranked #30 overall and #5 among media agencies worldwide. 

“Our buying power matched with our Persuasion Planning™ has led to ROAS returns of 200% to 1,300% across verticals. From restaurants and retail to banking and e-commerce, our media planning process uncovers customer emotions like want and desire, or fear and anxiety, and programs the right messaging and channels to move customers to ‘yes’ quicker,” says Matthew Nisbet, CEO of SUPPLY. 

On average, the first class of Fastest Growing Agencies saw an average growth of over 300 percent. While revenue numbers may be different for each, 85% were between $10 million and $50 million, and 23 had revenue of over $50 million, with several over $100M.

“We demonstrate success by putting points on the board early. We do this by de-risking the advertising investment. By building authority or showing social proof, we’re able to tap into the human need for proof points. That means a more direct connection to the customer’s pain point and less media required to influence them. Early success and beating quarterly revenue goals builds trust and equity.”

SUPPLY likens meeting revenue goals early on to “the clouds being lifted.” “Our clients have really bought into the idea that how you introduce yourself to a new customer vs. existing vs. lapsed customer. We’ve found moving from the idea of a singular campaign to many mini campaigns developed during Persuasion Planning™ is bearing great returns,” says Matt Nisbet.

SUPPLY is taking on a limited number of new clients in 2020. Those interested are encouraged to reach out to info@supp.ly.  

Source : AdWeek
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