Press Release (ePRNews.com) - KOLKATA, India - Mar 15, 2016 - Tissot always takes extraordinary steps in order to astonish watch lovers; be it through introducing magnificent collections or through associating with eminent personalities famous across the world. The brand has brought itself closer to the youth of the generation by announcing Virat Kohli as its Indian brand ambassador. Virat Kohli is known for his uncompromising efforts of making milestones through his performances that complement the brand’s identity – ‘innovation by tradition’. He shares a common interest with the brand in terms of making ground breaking records that set a trend in the industry.
Virat Kohli has stolen the hearts of every cricket lover through his outstanding field works. Within a very short span of time, he garnered an unparalleled respect and counted as one of the finest cricketers in the world. He made himself an exemplary batsman and wrote a historic achievement by winning 2011 world cup with the cricket team of India. He also added another feather of achievement on his cap by taking the responsibility of leading the Indian test cricket team.
On this occasion of being chosen as a Tissot brand ambassador, Kohli said: ‘It is an honour to be chosen by Tissot. Tissot is a brand that is recognized for its precision and I also hold that very close to my performances. A watch is about the only accessory I love wearing and I am so happy that Tissot is what I will be wearing now. I am looking forward to our journey together.’
Fran’ois Thi’baud, the president of the brand, also expressed his thought in words: ‘I am very happy to welcome Virat Kohli in the Tissot family. Tissot is a brand with strong heritage just like the Indian culture. In addition, we have a deep connection with sports. Therefore, Virat, who is one of the best cricketers in the world, is the perfect ambassador for us. We wish for him and his team to win the next cricket world championship.’
On this event, Virat Kohli has made its appearance with Tissot’s classic collection – Chemin des Tourelles. Having been taken the name from the street in Le Locle, Switzerland, the collection conveys the brand’s expertise in order to present conventional designs, accentuated with elegant case styles in both polished and brushed forms.
Tissot has always been associated with famous youth icons of India. Deepika Padukone has been the face of the brand since 2007 and has been presenting the sporty and aesthetic collection of Tissot with her charming and elegant nature. Welcoming Virat to the Tissot family Deepika said: ‘I would like to welcome Virat to the Tissot family! I think he completely defines the Tissot man and I look forward to association together as Tissot ambassadors.’
The brand added a charming note to this announcement by unveiling its newest collection Tissot T-Touch Expert Solar Watches. Virat Kohli has been caught flaunting the collection with his appealing look. In giving the technicalities of this newest collection, the brand disclosed that it is the tactile watch that is charged by solar energy.
The newest collection is designed with 20 tactile functions that make the watches more than just fashion accessories and time-tellers. The timepieces are augmented with features like weather forecast, altimeter, chronograph and compass. The brand has been pioneering the watch-making field since 1853 and has introduced many exemplary collections that adorn the fashion in a stylish way.
In India, The Prime brings together the largest collection of Tissot watches and it unveils the most sought-after watches like T-Sport, T-Race and T-Touch. Besides this, the store offers more than 300 collections of Tissot watches that redefine the fashion in a new way. It has outlets in Kolkata, Mumbai and Jaipur. Find more Tissot Watches collection, visit:
Prime Retail India Limited
Mobile No. +91 9830315007 / +91 9038443344; (9 AM – 11 PM IST)
Prime Retail India Limited