Truth Seeker Re-Imagines Iconic FILA Shoe in Limited-Edition Collaboration

Press Release (ePRNews.com) - NEW YORK - Jun 21, 2018 - Fashion industry veteran & creative director Hector Estrada has created a limited-edition interpretation of the Mindblower, an iconic FILA sneaker, under the Truth Seeker label, Estrada’s recently launched clothing label which is focused on human-centric design and visual communication. Originally released in 1995, the chunky running shoe is known for its oversized, warped FILA logo.

Estrada has re-imagined the Mindblower, casting it in a neutral, earthy palette. The fashion-forward gray and blue colorway references stones and flowing rivers, inspired by the concept of universal balance. A sock liner features a print of a hypnotic eye, a symbol of sacred geometry.

Louis Colon of FILA says of the collaboration, “We chose Truth Seeker as we appreciate the not just forward but focused point of view of the brand. As we look for partners we set the goal that each partner create something unique and the product is proof of how special this project is.”

We chose Truth Seeker as we appreciate the not just forward but focused point of view of the brand. As we look for partners we set the goal that each partner create something unique and the product is proof of how special this project is.

Louis Colon

Vice President of Heritage & Trend, FILA

Truth Seeker x Fila Mindblower is available at truthseekerbrand.com

FILA’s heritage line of footwear is currently in high demand, and this marks the first re- release of this  design and an opportunity for the brand to introduce this silhouette to a new generation of consumers. For more information about the relaunch of Mindblower, visit filamindblower.com.

Media contact: truthseekerbrand@gmail.com

Source : Truth Seeker
Business Info :
Truth Seeker

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CATEGORIES : Fashion and Apparel
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