FieldPulse Secures $50 Million in Series C Funding to Drive AI Innovation and Global Expansion

Published On: Aug 19, 2025

DALLAS, TX - Aug 19, 2025 - FieldPulse, a leading provider of field service management software, announced the successful closing of a $50 million Series C funding round. Led by Fulcrum Equity Partners, with participation from Catalyst Investors, this investment marks a significant milestone in FieldPulse’s mission to empower field service businesses with cutting-edge technology and industry-leading support.

The $50 million Series C funding round was spearheaded by Fulcrum Equity Partners, an Atlanta-based growth equity firm known for supporting high-potential B2B technology companies. Catalyst Investors, a new partner in this round, joined existing investors to fuel FieldPulse’s next phase of growth. This round brings FieldPulse’s total funding to approximately $80.2 million since its founding in 2015. The investment validates FieldPulse’s position as a market leader in the field service management software sector.

Strategic Goals and Use of Funds

FieldPulse plans to allocate the funds across several key areas to accelerate its growth and enhance its platform:

  • AI Innovation: Develop advanced AI-driven features to optimize scheduling, invoicing, and customer relationship management, enabling field service businesses to operate more efficiently.
  • Global Expansion: Expand market presence in international regions, building on partnerships like the one with The Reece Group to support tradespeople worldwide.
  • Team Growth: Hire top talent in product development, sales, and marketing to support rapid scaling and customer acquisition.
  • Platform Enhancements: Invest in new tools and integrations to maintain FieldPulse’s reputation as the #1 rated field service management platform on G2.
  • Customer Success: Strengthen industry-leading support services to ensure field service businesses maximize the platform’s value.

These initiatives aim to solidify FieldPulse’s leadership in the rapidly evolving field service management market while maintaining its commitment to capital efficiency and customer satisfaction.

Historical Funding and Growth

FieldPulse has demonstrated consistent growth and investor confidence through multiple funding rounds:

Round Date Amount Lead Investors Key Outcomes
Seed Pre-2015 $2.2M (est.) Various angel investors Initial product development and market entry.
Series A January 2021 $6M+ Superseed Ventures, Capri Ventures 100%+ YoY growth, international expansion, key executive hires.
Series B October 2023 $21M Fulcrum Equity Partners Quadrupled in size, enhanced platform features, expanded customer base.
Series C August 2025 $50M Fulcrum Equity Partners, Catalyst Investors Fuel AI innovation, global expansion, and team growth.

Since its Series B funding 21 months ago, FieldPulse has quadrupled in size, maintaining over 100% year-over-year growth while improving capital efficiency. The company’s strategic partnerships and focus on customer-centric solutions have driven its rapid scaling.

FieldPulse’s Technology

FieldPulse offers a comprehensive, cloud-based field service management platform designed to streamline operations for contractors and tradespeople. Key features include:

  • Scheduling and Dispatching: AI-optimized tools for efficient job scheduling and real-time dispatching.
  • Invoicing and Payments: Seamless invoicing and payment processing to improve cash flow.
  • Customer Relationship Management (CRM): Robust CRM capabilities to enhance customer engagement and retention.
  • Mobile Accessibility: A mobile app that empowers field workers with real-time access to job details and customer information.
  • Customizable Workflows: Flexible tools tailored to the unique needs of field service businesses, from small contractors to large enterprises.

FieldPulse’s platform is recognized as the top-rated solution on G2, praised for its ease of use, scalability, and industry-leading support.

Industry Impact and Challenges

FieldPulse is transforming the field service management sector by digitizing operations for thousands of businesses worldwide. Its platform addresses critical pain points, such as manual scheduling, delayed invoicing, and fragmented customer data, enabling tradespeople to focus on delivering high-quality services. However, the company faces challenges in a competitive market, including:

  • Rapid Technological Change: Keeping pace with evolving AI and automation trends to maintain a competitive edge.
  • Market Saturation: Differentiating from other field service management platforms in a crowded space.
  • Global Scaling: Navigating regulatory and operational complexities in new international markets.

FieldPulse’s focus on customer success and capital efficiency positions it to overcome these challenges and maintain its market leadership.

Market Context and Industry Trends

The field service management software market is experiencing significant growth, driven by the increasing adoption of digital solutions in the trades industry. According to industry reports, the global field service management market is projected to grow at a CAGR of over 11% through 2030, fueled by demand for automation, AI, and mobile solutions. FieldPulse’s partnership with The Reece Group and its focus on AI-driven innovation align with these trends, positioning the company to capture a significant share of this multibillion-dollar market. The current funding environment remains competitive, with investors prioritizing capital-efficient, high-growth companies like FieldPulse.

Stakeholder Perspectives

  • Gabriel Pinchev, CEO and Founder, FieldPulse: “We’re proud to have the continued support of Fulcrum Equity Partners and Jim Douglass, and happy to welcome Brian Rich and Catalyst Investors to the FieldPulse family. Their backing is a powerful validation of not only what we’ve built, but also where we’re headed. This investment fuels the next phase of growth while allowing us to stay true to what makes FieldPulse great: industry-leading support, a customizable platform, and a relentless focus on helping our customers succeed.”
  • Jim Douglass, Fulcrum Equity Partners: “FieldPulse has demonstrated impressive growth and customer satisfaction. This investment will fuel their rapid growth plan while maintaining their excellent reputation for serving customers.”
  • Brian Rich, Catalyst Investors: “FieldPulse’s innovative approach to field service management and its capital-efficient growth make it a standout in the industry. We’re excited to support their vision for global expansion and AI-driven innovation.”

Stakeholder Insights

FieldPulse’s ability to attract repeat investment from Capri Ventures and Superseed Ventures, alongside new support from Catalyst Investors, reflects strong investor confidence in its vision and execution. CEO Gabriel Pinchev emphasized the importance of capital efficiency, noting that FieldPulse reduced cash burn while achieving high growth, a key factor in securing competitive offers in a tough funding market. The company’s focus on building scalable, customer-centric solutions has resonated with investors seeking sustainable, high-impact opportunities in the B2B tech space.

About FieldPulse

Founded in 2015 and headquartered in Dallas, Texas, FieldPulse is a leading provider of field service management software, empowering thousands of contractors and tradespeople worldwide. Its cloud-based platform offers tools for scheduling, invoicing, CRM, and more, designed to streamline operations and drive business growth. Rated #1 on G2, FieldPulse is committed to delivering industry-leading support and innovative solutions tailored to the needs of field service businesses. Through strategic partnerships, such as with The Reece Group, FieldPulse continues to expand its global footprint.

Future Outlook

With the $50 million Series C funding, FieldPulse is well-positioned to accelerate its growth and solidify its leadership in the field service management market. The company plans to leverage AI to introduce groundbreaking features, expand into new international markets, and enhance its platform to meet the evolving needs of its customers. By maintaining its focus on capital efficiency and customer success, FieldPulse aims to drive significant value for its users and stakeholders while capitalizing on the growing demand for digital solutions in the trades industry.

Media Contact

For media inquiries, please contact:
Email: press@fieldpulse.com
Website: www.fieldpulse.com

Source : FieldPulse