First Edition of the Most Sought-after Secret Event Coming This Summer!

From global phenomenon to highly sought-after “secret”, Le Dîner en Blanc will take over one of Richmond’s public spaces on August 5, 2017 for the first time ever for this refined pop-up epicurean event.

Press Release (ePRNews.com) - Richmond, VA (USA) - Jun 13, 2017 - Over 100,000 foodies and cultural enthusiasts around the world have already embrace this unique event. As stated very eloquently by the New York Times: “There are picnics and there are Picnics”. This très chic picnic is equal parts mystery tour, pop-up feast and je ne sais quoi!  Launched in Paris nearly 30 years ago by François Pasquier and a handful of friends, Le Dîner en Blanc de Paris now attracts over 10,000 people each year. What began as a “friends and word-of-mouth only” event has grown into an international epicurean sensation in over 70 cities in more than 25 countries. While the technology behind the event may has changed over the years, the principles fuelling this fantastic event have not: guests continue to gather at a secret location for the sole purpose of sharing a gourmet meal with good friends in one of their city’s most beautiful locations.

“We felt Richmond, Virginia was primed for such a dazzling event as an increase of interest in fine living and fine food has been noted over the years,” agreed Enjoli Moon, Christine Wansleben and Ayana Obika, co-hosts of Le Dîner en Blanc – Richmond, who have a combined total of over 20 years experience in the events industry and hopes to make this very first edition a success that will pave the way towards establishing a long-standing tradition.

In essence, Le Dîner en Blanc promotes friendship, elegance and gallantry.  Over the course of the evening, guests experience the beauty and value of one their city’s public spaces by participating in the unexpected.

To maintain its uniqueness as well as staying true to tradition of Le Dîner en Blanc, guests must observe certain requirements and follow a few key rules:

 

     To participate in this first edition: guests must be invited via the hosts’ network or participating partners or get on waiting list via the official website:  richmond.dinerenblanc.com/register, by July 19, 2017.

     Once confirmed, each guest’s participation becomes mandatory, regardless of weather conditions.  This is a rain or shine event.

     Dress code:  elegant and white only.  Originality and creativity are encouraged as long as it is stylish and tasteful.

     Table setting:  all white!

     To ensure that the location secret is kept secret until last minute, guests meet at assigned departure location and are escorted by Dîner en Blanc volunteers.

     In order to leave the event location as clean as when they arrived, guests are required to leave with all their belongings, leftovers and litter.

 

Guests must bring:

     A table, two (white) chairs, white tablecloth.

     A picnic basket or bag comprising fine food and proper stemware and white dinnerware.

o      An option to pre-order food, which can be picked up at the site, will be available for those who do not wish to pack their own picnic baskets. Guests wishing to do so must reserve online through Le Dîner en Blanc website during the initial ticket registration.

     Champagne and/or wine. Beer and hard liquor are prohibited.

For full details on the rules and regulations, please visit richmond.dinerenblanc.com/about.

Le Dîner en Blanc –  Richmond gratefully acknowledges Icon Realty Group and Moore Cadillac of Richmond as official local partners of the inaugural edition of Le Dîner en Blanc.

About Dîner en Blanc International

Founded in 2012 and headquartered in Montreal, Canada, Dîner en Blanc International is responsible for developing this secret posh picnic in over 70 cities in more than 25 countries around the world. Each event is headed by passionate local organizers who fell in love with the concept and wanted to bring it to their city, giving this rendezvous a local flair. For more info and photos of Dîner en Blanc events from around the world, visit dinerenblanc.com.

About Le Dîner en Blanc – Richmond Hosts

The hosting team of Le Dîner en Blanc – Richmond is composed of Ayana Obika, Christine Wansleben and Enjoli Moon.  Passionate Richmond native with over 20 years of event planning experience, Ayana Obika is the Chief Visionary of Gratitude Rising Events and specializes in large event logistics and meeting planning. She loves a great flash mob and serves on the boards of several diverse organizations.  Christine Wansleben is the Chef and owner of Mise en Place offering culinary experiences through team building, private events and unique cooking classes. Christine is a continued supporter of Feedmore, The Ronald McDonald House, Charities of NYC and Richmond and Unos. Enjoli Moon is a Marketing and social media specialist, film curator, and founder and creative director of the Afrikana Independent Film Festival. She is also a guacamole goddess. Her guac wins awards and makes believers out of non-believers. Enjoli also passionately gives back to the community.

To keep up to date on event announcements: Facebook, Twitter and Instagram

Hashtags: #dinerenblanc #DEBrichmond #dinerenblancRVA

For all official videos of Dîner en Blanc around the world, visit YouTube Le Dîner en Blanc

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For media requests, interviews or images, contact: Lisa E. Hall, Cat Eyez Ink, LLC – e. cateyezink@gmail.com

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