Samsung Electronics Unveils 2024 TV Lineup, Introducing Groundbreaking AI Screens and Lifestyle Displays

Jan 08, 2024 Mark

Las Vegas, Nevada , Jan 08, 2024: Samsung Electronics has officially launched its highly anticipated 2024 lineup of Neo QLED, MICRO LED, OLED, and Lifestyle displays slated for demo at CES 2024. The announcement not only showcased the latest in display technology but also marked the beginning of the AI screen era with the introduction of a cutting-edge AI processor, promising to revolutionize smart display capabilities.

In a world where connectivity is paramount, Samsung aims to redefine the role of displays, transforming them into central hubs that enhance both on-screen and off-screen experiences. SW Yong, President and Head of Visual Display Business at Samsung Electronics, emphasized, “Displays should enhance our lives both on and off the screen,” reflecting Samsung’s commitment to providing users with a more flexible and diverse lifestyle.

Neo QLED 8K with NQ8 AI Gen3 Processor: Elevating Picture and Sound Quality 

At the heart of the 2024 Neo QLED 8K is the NQ8 AI Gen3 Processor, a neural processing unit (NPU) that is twice as fast as its predecessor. With 512 neural networks, an eightfold increase from the previous model, the processor delivers unprecedented performance upgrades. Key features of the Neo QLED lineup include:

8K AI Upscaling Pro: Utilizing NQ8 AI Gen3 for enhanced 8K upscaling, ensuring ultra-high resolution even for low-resolution content.

AI Motion Enhancer Pro: Addressing common issues in sports content, powered by NQ8 AI Gen3, providing high-resolution streaming of sports matches and automatically detecting sport types for optimal viewing.

Real Depth Enhancer Pro: Enhancing fast-moving scenes using AI to control mini LEDs, bringing foreground details to life for a more lifelike and three-dimensional experience.

Infinity Air Design: Complementing Neo QLED 8K’s picture quality with a slim depth of 12.9mm, offering an immersive viewing experience and a unique hovering effect.

The Neo QLED 8K is also equipped with advanced audio features, including 2024 Q-Symphony and Active Voice Amplifier Pro, providing synchronized audio and enhanced dialogue for an immersive audiovisual experience.

2024 Tizen OS and Samsung Ecosystem Integration: Streamlining the Home TV Experience

The 2024 Tizen OS enhances the home TV experience on Neo QLED 8K, offering personalized content and service experiences based on user accounts. Samsung TV Plus features an updated user interface with faster content discovery, while the “Designed for Samsung Gaming Hub” Controller, developed in partnership with Performance Designed Products (PDP), offers a seamless gaming experience.

Samsung’s connected experience is further enriched with Samsung Daily+, a hub for in-home activities offering services such as personal training, telehealth, video calls, and remote PC solutions. The latest TVs also feature Mobile Smart Connect, 360 Audio, and Vibrary, providing greater compatibility across various devices within the Samsung ecosystem.

MICRO LED: Advancing Display Technology with Transparency and Personalization

Samsung introduces the new transparent MICRO LED, showcasing infinite possibilities for screens. This screen, resembling a piece of transparent glass, features an extremely small MICRO LED chip and a precision manufacturing process that eliminates seams and light refraction. The modular design allows users to personalize the shape, size, and ratio of screens, making MICRO LED a groundbreaking technology.

Samsung’s 2024 OLED TVs build on the success of previous models, with the S95D offering an ultra-large 77-inch display that is 20% brighter. The S90D and S85D models in various sizes feature new ‘OLED Glare Free’ technology, designed to preserve color accuracy and reduce reflections, providing an immersive viewing experience even in daylight.

Samsung’s 2024 TV lineup promises a seamless fusion of cutting-edge technology and user-centric design, setting the stage for personalized, immersive experiences that redefine the way people live and engage with their devices.

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