Samsung Introduces Next-Gen AI Ecobubble Washing Machines

Mar 14, 2024: Samsung, the leading consumer electronics brand in India, has unveiled its latest innovation in the laundry segment with the introduction of the AI Ecobubble™ fully automatic front load washing machines. This groundbreaking range, available in the 11 kg segment, is equipped with advanced features such as AI Wash, Q-Drive™, and Auto Dispense, offering consumers unmatched efficiency, fabric care, and energy conservation.

The AI Ecobubble series combines Samsung’s proprietary Q-Bubble and QuickDrive technologies, revolutionizing the washing experience by making it more intuitive and time-saving. Q-Bubble technology enhances detergent penetration with dynamic drum rotation and additional water shots, while QuickDrive reduces wash time by up to 50%, resulting in superior performance and sustainable energy and water conservation.

With features like Auto Dispense and AI Wash, the new range is exceptionally smart and intuitive. The AI Wash feature automatically senses the load’s weight and adjusts the water and detergent quantity accordingly, while also detecting fabric softness to optimize wash and spin times for fabric protection.

Pushp Baishakhia, Senior Director of Samsung India’s Digital Appliances Business, emphasized the brand’s commitment to introducing technology that is both intuitive and sustainable. He highlighted the new range’s energy efficiency and user-friendly features, making laundry chores easier and simpler for consumers.

The AI Ecobubble range addresses the evolving needs of modern Indian consumers who seek laundry solutions that reduce washing cycles, save water, and accommodate heavy laundry items like beddings and curtains. It offers unmatched convenience and wash care, elevating the lifestyle of today’s consumers.

Moreover, the new washing machines can be monitored and controlled remotely through the Samsung SmartThings App, offering personalized features such as Habit Learning and Informative Display. Samsung SmartThings provides additional wash programs, cycle advice, planning, and troubleshooting, enhancing the overall user experience.

Equipped with SpaceMax technology, the AI Ecobubble range maximizes internal space without increasing external dimensions, offering enhanced convenience and usability. With a sleek modern design featuring a rear control panel and available in elegant black color, these washing machines blend seamlessly into any home environment.

The AI Ecobubble washing machines will be available starting from INR 67,990, offering consumers unmatched efficiency, convenience, and fabric care. The launch marks Samsung’s commitment to redefining laundry care and adding value to consumers’ lives through innovative technology and superior design.