Versuni India Opens Manufacturing Unit in Ahmedabad Factory, To Create 1000 New Jobs
Ahmedabad, India, Jan 04, 2024: Versuni India, formerly known as Philips Domestic Appliances, embarks on a journey of expansion and innovation in the New Year with the inauguration of its cutting-edge manufacturing facility in Ahmedabad. Global CEO Henk S. de Jong and India CEO Gulbahar Taurani graced the momentous occasion, reinforcing Versuni’s steadfast dedication to India’s potential as a high-growth market.
In a strategic move to boost local infrastructure and create employment opportunities, Versuni anticipates generating over 1,000 new jobs within the community over the next three years. These roles will span diverse fields, including engineering, manufacturing, logistics, quality control, and administration, significantly contributing to the region’s economic prosperity.
The Ahmedabad facility will serve as the cornerstone for producing flagship products like Philips Airfryers and Garment Steamers, aligning with the evolving preferences of Indian consumers. Notably, the Airfryer will now be manufactured in India, incorporating a fully integrated automatic robotic coating line. With an initial annual capacity of 500,000 AirFryers in phase 1 and 200,000 Garment Steamers in phase 2, Versuni is poised to scale up to a total production of one million pieces per year to meet the escalating business demand.
Versuni’s commitment to quality is evident in the adherence to the highest global standards, including CE certification, ensuring that the manufacturing processes align with stringent benchmarks demanded by the international market.
Henk de Jong, CEO of Versuni, expressed, “The inauguration of our Ahmedabad factory exemplifies Versuni’s dedication to India as a strategic growth market. Today, around 70% of the products marketed to Indian consumers are produced in this country. We aim to increase this to 90% in the coming years, thanks to the strategic decision to open up a new factory in Ahmedabad.”
Versuni’s relentless pursuit of innovation and customer-centric focus is further underscored by its recent entry into India’s home security devices segment in 2023, which garnered a positive response in consumer engagement and sales. This strategic move aligns with Versuni’s commitment to continually evolve and diversify its product offerings, responding adeptly to emerging market needs across its global portfolio.