ASUS Launches 4th Select Store for Refurbished Products in Hyderabad
India, Feb 13, 2024: ASUS India, a leading PC brand committed to innovation and sustainability, has inaugurated its 4th Select Store for refurbished products in Hyderabad. This marks the city’s first ASUS Select Store, offering customers a range of refurbished laptops at discounted rates, all backed by a 1-year ASUS warranty.
The ASUS Select Store concept aims to bolster the Indian circular e-waste economy by providing customers with meticulously refurbished laptops. Each showcased product undergoes a rigorous multi-check inspection, including testing, restoration, and ASUS certification, ensuring compliance with standards akin to those of brand-new products.
Arnold Su, Vice President- Gaming and Consumer Segment ASUS India, expressed, “In our endeavor to empower the country with sustainable technology choices, we are proud to announce the launch of our 4th refurbished products store in Hyderabad. As strong advocates of sustainability, we believe this step fortifies our retail network while offering customers access to budget-friendly, premium-quality laptops and PCs.”
ASUS has been expanding its retail network across India, with Select Stores already established in Kolkata, Delhi, and Mumbai. These strategically located stores cater to a wide audience, providing them with firsthand experiences of ASUS products.
As part of its commitment to sustainability, ASUS aims to achieve a global recycling rate of 20% for its products. The introduction of the ASUS Select Store contributes to this goal by promoting the reuse of electronics. Additionally, ASUS integrates sustainability into its operations by reducing carbon emissions, adopting eco-friendly packaging, and collaborating with recycling companies for responsible e-waste disposal.
