HKTDC Showcases Cutting-Edge Lifestyle Products and Creativity in Hong Kong
Apr 22, 2024: The Hong Kong Trade Development Council (HKTDC) kicks off seven lifestyle products and creative trade events today, running until April 30. Home InStyle and Fashion InStyle open today at the Hong Kong Convention and Exhibition Centre (HKCEC), featuring a plethora of themed zones and attracting over 2,200 exhibitors from 17 countries and regions. These events position Hong Kong as a global hub for lifestyle products and the creative industry.
Sophia Chong, Deputy Executive Director of the HKTDC, highlights the organization’s commitment to promoting sustainable development in the business community. This year’s fairs align with the Hong Kong SAR government’s ‘plastic-free’ measures and showcase eco-friendly technologies and products. The events introduce a Certification and Trade Services zone, offering sustainability accreditation services and eco-labels for exhibitors selling green products.
Home InStyle boasts 1,750 exhibitors from 16 countries and regions, including newcomers from Saudi Arabia and Sri Lanka. The fair showcases traditional crafts and award-winning designer products, with pavilions featuring cultural elements from Mainland China, Taiwan, India, Japan, and Thailand. Notable attractions include the Cultural and Creative Corner, presenting over 50 exhibitors and design brands, and the Hall of Elegance, featuring renowned designer brands.
New zones like Home Textiles and World of Fine Textiles introduce household items and textiles from designer brands, while the Green Living zone spotlights eco-friendly homeware. The Pet Supplies zone offers modern merchandise for animal lovers, while exhibitors like Phoenix Industries Limited from Sri Lanka present high-quality furniture and homeware in the Furniture zone.
The Cultural and Creative Corner features a collaboration with PANTONE as Colour Partner and a lifestyle library by TASCHEN. Renowned brands and design associations from around the world showcase their creations, emphasizing innovation, sustainability, and cultural exchange.
The HKTDC’s lifestyle fairs serve as a platform for industry players to explore emerging trends, foster collaboration, and drive sustainable development in the global market.
