Motorola Appoints T.M. Narasimhan as Managing Director for Mobile Business Group in India

Jan 03, 2024 Mark

New Delhi, Jan 03, 2024: Motorola Mobility India has announced a strategic leadership appointment with the induction of Mr. T.M. Narasimhan as the Managing Director for Mobile Business Group in India. This move underscores Motorola’s commitment to reinforcing its presence in the Indian smartphone market and aspirations to secure a spot among the top three smartphone brands in the country.

In his role, T.M. Narasimhan will be responsible for overseeing Motorola’s business operations in India and will report directly to Mr. Prashanth Mani, the head of Motorola’s Asia Pacific business. With a wealth of experience in sales operations, business and financial planning, and P&L management, Narasimhan brings a robust background having served in key roles at prominent FMCG and consumer tech organizations, including PepsiCo, Britannia, and Samsung.

Mr. Prashanth Mani, Executive Director – Motorola Asia Pacific, expressed confidence in Narasimhan’s capabilities, stating, “India is a focus market for us in Asia Pacific and has been seeing exponential growth over the past few years. We are confident that Narasimhan will play a pivotal role in leading the India team & elevating the business to even greater success.”

Excited about his new role, Mr. T.M. Narasimhan commented, “I am excited to be a part of the Motorola family and look forward to contributing to the brand’s growth journey in India. Motorola has been a pioneer in innovation and has been disrupting the smartphone market in India with its exceptional product strategy, innovative business model, and brand prowess. I look forward to building upon the solid foundation that has been laid and taking the India business to new heights while consistently delivering on consumer experience and satisfaction.”

Motorola has witnessed robust growth in India, consistently outperforming the market, with a 37% premium to the market in Q2 FY23, despite market challenges. The brand has successfully embraced the premiumization trend, introducing disruptive models like the razr 40 series and edge 40 series, growing the premium segment by over 2X YoY in H1 FY23-24.

The popular moto g franchise, known for providing premium features at accessible price points, has also contributed significantly to Motorola’s success in the Indian market. Recognized as India’s best 5G smartphone brand of 2023, Motorola continues to gain momentum in its 5G smartphone activations.

Motorola remains committed to the vision of “Making in India and Making for the World,” exemplified by its partnership with Dixon Technologies for local manufacturing. The brand, an early participant in the PLI scheme by the Government of India for mobile phones, emphasizes local manufacturing to enhance customer service and support exports from India to various global markets, including the USA.

With a strategic focus on innovation, design, and color through an exclusive partnership with Pantone, distinctive software experiences, and an unwavering commitment to the Indian market, Motorola positions itself uniquely for accelerated growth in the competitive smartphone landscape.

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