Press Release (ePRNews.com) - San Francisco, CA - May 26, 2026 (UTC) - Ciao Bella is a women-owned sustainable beauty company based in San Diego, California. Founder Sage Dobby started the brand after researching what hides inside conventional hair accessories sold across drugstores and salons. Most ties on the market today are made from plastic or recycled polyester, and both shed tiny fragments into hair and water with every wear. The company is currently at the pre-order stage with its flagship product available through ciaobellacollective.com. Early credibility came from a CBS San Diego feature ahead of full retail availability, putting the brand on the radar of women across the country.
The company makes pineapple fiber hair ties under its flagship product line, the Hair Halo™. Each tie uses upcycled pineapple fiber blend fabric wrapped around a core of natural rubber and cotton elastic. The fabric comes from agricultural byproducts that would otherwise get discarded after the pineapple harvest. Ciao Bella positions the Hair Halo as a swap for the plastic and recycled polyester ties sold under the sustainable banner across the beauty aisle. Standard packs retail at $12.99 with free shipping on orders above $35 and a 90-day replacement promise if a tie snaps.
“Most women have no idea what’s actually wrapped around their hair every single day,” said a spokesperson for the brand. “Conventional ties shed plastic fragments onto your scalp every time you sweat or rinse off in the shower. That plastic ends up on your skin and washes down the drain into local waterways. Customers come to us because they’re worn out from constant breakage and from tossing another broken plastic accessory every few weeks. The Hair Halo gives women an everyday item that performs better than what they’ve been buying and doesn’t leach plastic into their bodies.”
Ciao Bella donates 5% of proceeds to environmental and community causes, with the Surfrider Foundation as the current giving partner. The donation supports response work around the Tijuana sewage crisis affecting San Diego and the Baja California coastlines. The brand is designed in San Diego and ships across the United States. Each 6-pack of Hair Halo ties saves about 30 grams of plastic from circulation. It also prevents roughly 100 grams of CO2 emissions compared with conventional polyester alternatives. The Shopify-based site runs in both English and Spanish to serve the brand’s bilingual home market.
The market for plastic-free hair accessories has grown over the past few years. More shoppers question what they put in and on their bodies every day. Microplastic exposure has become a quiet concern for women who care about clean beauty and don’t want to keep adding to the problem with cheap plastic ties that break within weeks. Ciao Bella fits into that gap with a product made for women who want sustainable habits without giving up gym or beach performance. The Hair Halo lasts up to a year with proper care, holds firm during workouts, and leaves no creases when removed.
About Ciao Bella
Ciao Bella is a women-owned sustainable beauty brand based in San Diego, California. The company offers microplastic-free hair ties made from upcycled pineapple fiber blend fabric with a natural rubber and cotton core. The mission is to cut plastic waste from everyday beauty essentials while giving back 5% of proceeds to environmental causes. Pre-orders for the Hair Halo are open now on https://ciaobellacollective.com/
Source : Ciao Bella
