Press Release (ePRNews.com) - DUBAI MEDIA CITY, UAE - Oct 27, 2016 - Samsonite, the world’s leading travel brand, has announced the launch of new Garde collection across the Middle East. The Samsonite Garde collection comprises four styles of innovative backpacks, each coming with its own distinguishing feature and offering high functionality, maximum comfort and world-class designs.
The new Garde Collection, which won the Red Dot Design Award for 2016, pushes the boundaries of aesthetics with a new and fresh design approach. Among its unique features are rear ventilation system in the back panel, a size expansion option, a concealed safety compartment, besides an extra sleeve for easy manoeuvrability with other luggage.
“Each Samsonite Garde backpack promises to offer increased comfort and capacity. For tech-savvy travellers, the backpacks offer the added appeal of a myriad of pockets for high organisation and security, keeping laptops, tablets and all digital equipment protected and within easy reach,” said Ramesh Tainwala, CEO of Samsonite.
Backpack I features a unique ventilation system, the first-of-its-kind in an everyday backpack which allows smooth airflow, while Backpack II incorporates a new expansion system, including a 4-way expander with a hidden pocket for extra security. Backpack III provides wide multi-way openings while Backpack IV can be easily modified into a larger bag.
Padded laptop and tablet compartments and multiple pockets are built in for storing devices, cords and other equipment, while a RFID shield pocket helps to protect sensitive information embedded in credit cards, passports and other identifying documents. Garde collection come in two colours, black and warm grey.
Aside from responding to various consumer requirements, the Garde Backpack collection also appeals because of its great versatility of use, Tainwala summed up.
The Garde Collection, available at all Samsonite exclusive stores, departmental stores and shopping malls across the Middle East, is tailored to suit individual styles through its unique features. The launch is part of Samsonite’s commitment to offer functional travel backpacks with innovative design for today’s discerning world traveller.
Samsonite is the world’s largest travel luggage company, with a heritage dating back more than 100 years. The Group is principally engaged in the design, manufacture, sourcing and distribution of best luggage for business travel, computer bags, outdoor and casual bags, and travel accessories throughout the world, primarily under Hartmann, Samsonite®,AmericanTourister®, High Sierra®, Gregory®, Lipault®, Speck® ,Kamiliant® and TUMI brand names and other owned and licensed brand names.